Aristocrat Gaming, a top designer, manufacturer, and distributor of casino games worldwide, has announced a new partnership that will expand its global reach. The company has successfully entered the video lottery terminal (VLT) gaming market in Quebec, Canada, through a collaboration with Loto-Québec, the provincial lotto and iGaming operator. This move marks a significant achievement for Aristocrat Gaming, as it expands its presence in North America.
Stéphane Fraser, the executive vice president and chief operating officer of gaming establishments at Loto-Québec, expressed her excitement about the partnership with Aristocrat Gaming. She emphasized, “Loto-Québec is pleased to announce its partnership with Aristocrat.”
Kurt Gissane, the chief revenue officer at Aristocrat, highlighted the importance of the company’s entry into the Quebec VLT market. He emphasized that this achievement represents a major milestone for Aristocrat Gaming and demonstrates its commitment to expanding the reach of its high-quality products.
Gissane also mentioned the company’s enthusiasm for expanding its footprint in the province and reaching new customers. He expressed confidence in a long-term and successful partnership with Loto-Québec.
In a statement, Gissane stated, “Gaining entry into the Quebec VLT market is another major milestone for the company, demonstrating our vested interest in these emerging segments, and allowing us to bring our award-winning products to new markets and their players.”
Aristocrat Gaming confirmed that it will launch 10 games in the Quebec VLT gaming market, including popular titles such as Bao Zhu Zhao Fu Red Festival, Fu Dai Lian Lian Panda, Fire Light, Scorchin’ Fortune, Flamin’ Hits, and Prosperity of the Nile, among others. These games will be displayed using the company’s new upright cabinet, MidKnight X.
Additionally, the company recently launched NFL Super Bowl Link, a new NFL-themed slot game, using its famous MarsX Portrait cabinet. This launch coincided with the Super Bowl and aimed to provide NFL fans with an exciting gaming experience. Overall, Aristocrat Gaming’s expansion into the Quebec VLT market and the launch of new games demonstrate its commitment to growing its global footprint and providing innovative gaming experiences to players worldwide.