Taylor Swift’s Super Bowl Bets Unpopular with US Sportsbooks

As the excitement for the upcoming Super Bowl continues to grow, there has been much speculation about whether Taylor Swift will make an appearance to support her boyfriend, Travis Kelce, and the Kansas City Chiefs. However, despite the anticipation among fans, US sportsbooks are not taking bets on the possibility of Swift’s appearance, according to the Associated Press.

The reason for this reluctance lies in the betting laws in the US, which vary from state to state. The prevailing norm restricts wagering to on-field events, while offshore sportsbooks in places like Costa Rica and Ontario, Canada, may entertain such wagers.

Some states do permit unconventional bets, such as predicting the color of the Gatorade showered on the winning coach, but even these options are off-limits in gambling meccas like Las Vegas.

John Ewing, a public relations manager at BetMGM, stated that the preference is for bets to have clear outcomes without room for interpretation, in order to maintain objectivity. Similarly, Adam Pullen, assistant trading director at Caesars Sportsbook, suggested that certain types of bets, including those related to celebrity appearances like Swift’s, might face regulatory hurdles due to the desire for clarity in betting outcomes.

Swift’s relationship with Kelce has been a notable subplot throughout the NFL season, with the singer attending several Chiefs games, including their triumph in the AFC championship game. However, conflicting schedules due to Swift’s performance commitments in Japan during Super Bowl weekend have fueled speculation about her attendance in Las Vegas.

Back in October, when the rumors about Taylor Swift’s relationship with Travis Kelce first emerged, there was a surge in betting activity, particularly on Kelce’s performance. Bets doubled since the dating rumors emerged, and Kelce became the most wagered-on NFL player for anytime touchdown bets during a recent game, reflecting Swift’s significant influence on the market.

Despite the natural inclination for fans to wager on such high-profile appearances, the consensus among industry insiders is to prioritize bets linked directly to on-field action in order to maintain the integrity and clarity of betting outcomes.

While some fans may be disappointed by the absence of betting options on Swift’s potential Super Bowl appearance, it underscores the ongoing evolution and regulation of the sports betting landscape in the United States. As anticipation builds for the showdown between the Chiefs and the San Francisco 49ers, fans will have to content themselves with traditional betting options centered on the game itself.