iGaming Publisher Yggdrasil Expands Reach with Campeón Gaming Partnership
Yggdrasil, a leading iGaming publisher known for delivering top-notch online gambling solutions and innovative content, has marked a significant milestone in its growth plan. The company has recently entered into a strong partnership with Campeón Gaming, an esteemed iGaming operator founded in 2017.
This fresh partnership with Campeón Gaming is expected to assist Yggdrasil in its expansion plans in the Latin American (LatAm) market. Yggdrasil first entered the LatAm region in May 2022, introducing a selection of games to Colombian operators. This move showcased the company’s clear intention to grow in the regulatory markets in LatAm and aligns with its strategy to expand its international business.
As part of the collaboration, Campeón Gaming’s brands will have access to Yggdrasil’s iconic game portfolio, as well as its YG Masters content. This portfolio includes games that incorporate the provider’s Game Engagement Mechanics, featuring newly launched titles like Legend of Dragon Wins DoubleMax and high-performing games such as 10 000 BC DoubleMax and Starfire Fortunes TopHit.
The YG Masters portfolio of slots features releases from popular software providers and studios in the iGaming world, all of which are highly innovative and utilize Yggdrasil’s Game Adaptation Tool & Interface, allowing partners to create cutting-edge content with rapid distribution.
According to George Merodoulakis, Campeón Gaming’s group chief commercial officer, the partnership combines the innovative strengths of both companies. He expressed the intention to refresh their game portfolio with Yggdrasil’s content, providing a broader range of entertainment to their users.
Jose Kadala, Yggdrasil’s commercial director, also commented on the agreement, highlighting the warm reception their content and YG Masters studios have received in LatAm. He expressed excitement about extending their reach in the market through Campeón Gaming, an established and prominent operator with expertise in the field.
In addition to the partnership with Campeón Gaming, Yggdrasil recently announced the launch of ReelPlay’s King Arthur 10K WAYS slot, further expanding its offerings in the iGaming industry. This new collaboration with Campeón Gaming is expected to bring enhanced gaming experiences to players, partners, and clients while contributing to Yggdrasil’s continued growth and success in the LatAm market.